To cite {brandr} in publications use:

  Vartanian, D. (2025). {brandr}: Brand identity management using
  brand.yml standard. [Computer software - R package]. CRAN.
  https://doi.org/10.32614/CRAN.package.brandr

A BibTeX entry for LaTeX users is

  @Misc{,
    title = {{brandr}: Brand identity management using brand.yml standard},
    author = {Daniel Vartanian},
    year = {2025},
    publisher = {CRAN},
    doi = {10.32614/CRAN.package.brandr},
    note = {R package},
  }